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Top 5 Myths About Owning Your Own Business

Many would-be entrepreneurs talk themselves out of it before they even begin, thanks to a handful of persistent myths. But the truth is, owning a business is possible. And while it takes some serious work, it’s not reserved for the ultra-rich, ultra-connected, or ultra-lucky.

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Financial Health
Home Improvement Loans vs. Our Equity Sharing Home Loan: Which Is Better for Renovations?

Thinking about upgrading your kitchen, remodeling a bathroom, or making your home more energy efficient? Home renovations can add comfort, boost property value, and increase long-term satisfaction with your space but they often come with a high price tag.

Home Equity
Using Your Equity: How to Borrow Against Your Home the Smart Way

For many homeowners, home equity is something that quietly builds over time. It’s a number you might glance at on a mortgage statement or that comes when people talk about selling.

Home Equity
Should You Tap Into Your Home Equity Now? A 2025 Guide to Smart Borrowing

In 2025, it’s plain to see that we’re all navigating a more complex financial landscape than usual. And homeowners are no exception! For those with substantial home equity, tapping into that investment can represent a significant financial tool.

Financial Health
Are HELOCs and Home Equity Loans Tax-Deductible? Here's What to Know in 2025

Many homeowners turn to HELOCs and home equity loans to fund big projects. And with interest rates often lower than credit cards or personal loans, it’s easy to see the appeal. But one question comes up again and again.

Home Equity
HELOC, HELOAN, or Cash-Out Refi? How to Choose the Right Option for Your Home Equity

Each of these tools can help you access cash from your home, but they work in different ways. The best choice for you depends on how much equity you have, what you’re using the funds for, and whether you want to replace your current mortgage or keep it.

Home Equity
Should You Use a HELOC or Home Equity Loan to Buy a Second Property?

In this article, we break down the real risks and opportunities of using your home equity to invest in real estate. We’ll help you understand when this strategy makes sense — and when it might be too risky to justify.

Financial Health
How to Mind the Parental Spend Gap

Being a woman is expensive. Between the pay gap and the costs of motherhood... but what about the parental spending gap?

Financial Health
How to Get PMI Removed from Your Mortgage

PMI is typically required for sub-20% down mortgages, but once you're in, is there a way out? Read on for some strategic moves to reduce or remove monthly PMI payments.

Homeownership
Unison Delivers a Gift – and Housing Awareness – to the Bay Area, with 'The Welcome Tower'

Commissioned by Unison and designed by local artists, the Welcome Tower is intended to celebrate San Francisco's history and inspire new housing solutions for the next generation.

Homeownership
Unison Dream Home Contest Winners

Our Dream Home Contest is a wrap! And the winner is...

Financial Health
What Do I Do When Interest Rates Drop?

Whenever interest rates fluctuate, it’s news. Inevitably, a financial analyst will be given a guest spot on the news to talk about how interest rates impact the country at large. The bigger question is how do changing interest rates affect you?

Financial Health
Is Owning Always Better Than Renting?

Owning a home is part of the American dream, but as it gets more and more difficult, it's natural to wonder if it's really worth your time and money.